Farewell to our beloved peacock. The notion of branding is recognized by most people, but it is much more than the typeface and logo. A brand represents the value and core offering of your company. Consumers won’t care what your brand looks like if they don’t find value in your product. No doubt, the decision [...]
The FWA has announced that our Max&Al Heavy Duty app has been deemed the “Mobile App of the Day.” Kudos to Campbell-Ewald for letting us get crazy in the mobile app world. As Max & Al would put it, “Yeah, boiiiiiiiii!” CHECK IT OUT.
Well, we have yet another state-of-the-art installation, this time for our friends up the street at the Salt Lake Art Center. For their exhibit, New Frontier (part of the Sundance Film Festival events), they wanted to showcase an interactive installation that would connect the rest of their modern art exhibits and all other events of [...]
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