Monthly Archives: September 2011

create / September 26, 2011

The Creative Director: A Breed Unto Itself

With a more fragmented agency landscape, the next generation of CD is emerging from a wide variety of disciplines. Writers are not the only creatives stepping up to the task. Print and interactive designers and developers are bringing a new definition and perspective to a very complicated job. The transition from Creative to Creative Director [...]

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create / September 9, 2011

1.21 Gigawatts! Nike! Back 4 The Future!

It’s not 2015, but it sure feels like it. The Nike Air MAG, made famous by Marty McFly in Back to the Future II, is a reality. Over the course of 10 days, 1,500 pairs of the iconic shoe will be auctioned online at NikeMag.eBay.com, with all proceeds going to the Michael J. Fox Foundation [...]

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