New Campaign Features The Mighty Five™ National Parks

SALT LAKE CITY–March 27, 2013 — Struck (www.struck.com), the digital-forward creative agency of record for the Utah Office of Tourism, today launched a new national advertising campaign featuring the spectacular beauty and easy accessibility of the state’s national parks. The new campaign, which breaks today and includes broadcast, print, outdoor and digital, establishes the Utah [...]

The Trends of Travel

Last month, Utah hosted the U.S. Travel’s Educational Seminars for Travel Organizations (ESTO). With everything conveniently located in our backyard, it was pleasure to assist our Utah Office of Tourism client with the planning and festivities. A double bonus: The conference was held on the premises of another StruckAxiom client, The Grand America. Good times! [...]

Load up for Summer

Forgive us if we’re having a bit of a hard time focusing at work this afternoon but we’ve been seriously teased today. The Utah Office of Tourism launched their Summer 2010 campaign this morning with a speech by Governor Herbert (like sherbert with no ‘s’). The crowd was greeted outside the capital building by the [...]

Snow Please

With a bit of a luck luster winter thus far for us Utahans, images of the pow-days of yesteryear are running through my head. Because I can’t really give you my head I decided to spend some putting together a few ski days from last year.

The Roaming Gnome Comes Home

If you didn’t already know, Utah just beat out Tahoe in Travelocity’s Roaming Gnome contest! We’d like to think we had a little something to do with that. Apparently the Gnome seems to think so, he just stopped by our SLC office on his tour of the State. Destinations are pitted against each other, and [...]

It took me 3 days to photoshop this, I don’t know why

Well, the Utah Addys have come and gone. And not unlike past years, we won a few medals (seventeen, actually). It’s the kind of weight we really don’t mind carrying around our necks. This guy hasn’t got a thing on us.

Snowbird, Utah (top secret)

Salt Lake City. November 5th, 2008. Stop 2 full feet of snow in the hills in the last 48 hours. Stop No signs of stopping. Stop End communication. Stop Stop. Stop.

A night out on the town: Sundance Film Festival 2008

It’s January in Utah. Sundance is here and that means films, lots of bio diesel-powered black Hummers puttering around Park City, Paris Hilton, weaseling into 50 Cent shows, Paris Hilton, weaseling out of 50 Cent shows after waiting in a crowded bar for three hours and finally, a little rock and roll with Camp Freddie. [...]

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