Happy! Happy! Soy! Soy!
In the world of soymilk, it’s easy to get lost among the dozens of niche varieties. To avoid that pitfall, 8th Continent and BBDO West engaged STRUCK to take their updated visual brand to a new level in the digital landscape. In collaboration with illustrator Ben Javens, we designed and built a world that celebrates soy and highlights the nutritional awesomeness of 8th Continent’s products. And the entire experience is backed by a robust content management system.
