STRUCK

He Lives in a Pineapple Under the Sea!

He’s a sea-dwelling sponge who gets tangled up in all kinds of trouble, but he’s got the biggest heart in Bikini Bottom. Spongebob has conquered the heart of kids around the world, and in preparation for its 10 year anniversary Nickelodeon asked STRUCK to give him a face lift and prepare him for the big leagues. In the works: the official 10th anniversary logo and a comprehensive consumer products style guide (including fashion tie-ins). Happy Birthday, Spongebob!