Give It A Swirl!
The Country’s Best Yogurt just keeps getting better. As part of our integrated brand refresh for TCBY, we developed and designed a completely fresh site to match their new look and make-something-delicious-exactly-how-you-want-it platform. It features a one-of-a-kind interactive canvas to visualize TCBY’s array of flavors and toppings. Visitors can create works of art as they craft their favorite flavor & topping combination while the site takes screen shots of their creation to be shared through Facebook and Twitter. Along with the interactive awesomeness, we also restructured the site’s functionality by developing a new full-browser menu (with smooth imagery), a nutritional calculator for smarter eating habits, a store locator, easy ‘myTCBY’ card account access, and a photo gallery.
